The New York Times reported about Cameron Harris, a political science graduate, who was able to make a profitable business by purchasing an expired domain. His idea was called 'A Fake News Masterpiece' by the paper. After finishing his studies, the 23-year-old was looking for a lucrative business model and came up with the idea of carrying out a 'sociological experiment', in his words.
Part of the problem lies with ads on mobile. Mobile ads take an average of five seconds to load — about double the time it takes for desktop ads, according to research by the Media Ratings Council. Research from Adobe also found that 80% of marketers don’t have a mobile strategy in place for the next year — a serious point of concern considering that mobile devices now make up 57% of all time spent on digital media, according to comScore.