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Jason Zimmerman is a Digital Marketing Specialist at Lead To Conversion. He brings over 10 years of experience in digital marketing for all size companies across a variety of industries. His background includes building and optimizing websites for lead generation, managing PPC advertising campaigns, social media marketing campaigns and email marketing campaigns. He is passionate about increasing leads and sales for companies through testing and optimizing for the best conversion rates. Outside of marketing, Jason and his wife enjoy watching movies and touring wineries and vineyards. He also loves the experience of travelling to new cities and countries.
Visitors’ intent as they browse your website has a direct impact on your conversion rates. Are visitors coming to your website to research products with the intention of buying online? Or are they taking information from your site back to brick-and-mortar stores to buy there? It depends on the nature of the product you offer and how visitors view it. This answer is focused on visitor-centric information and not on factors you control, such as website messaging, design, copy, etc. These are the three different categories of visitors’ intent:
I personally have founded several online businesses and eCommerce shops over the last years. When I started out, I thought that the best way to be successful would be to get a lot of traffic to your site. I therefore started investing loads of time on social media and tried out many different apps (I also looked into agencies but they tend to be pretty expensive), which run ad campaigns on Google, Bing and Facebook.
The above is an example of what to look out for and avoid. This traffic should be avoided as it can cause a Google penalty and is often robot traffic instead of real potential customers. Profitworks does not sell traffic and always advises companies to always stay away from buying packages from companies that sell organic traffic. How these companies usually work is they sell organic traffic to buyers who want to drum up traffic for websites they own or are responsible for doing digital marketing / SEO services. They are often sold in packages on a monthly basis, a quick search for "buy organic traffic" will yield a number of sellers who offer this services. For certain sellers of organic traffic, they also clearly outline the fact that no humans are involved, which means the process is completely automated or based on software algorithms. Given the traffic is robots it has zero chance of generating a sale for your business.
The data we present in this article comes from a variety of sources including Invesp internal metrics on over 300 websites we track. We also use publicly available data from several analytics and personalization software companies. The data provided in this article tracks metrics from September of 2009 to June of 2018. We also update this article regularly as new data becomes available.
Important : This website traffic system is designed to just provide guaranteed unique direct website visitors, everyday to your website or domain as long as your membership is active. So, just expect traffic from us, nothing more! This means, do NOT subscribe to internet traffic service with sole purpose of getting clicks, leads, sales or conversions for any products or services.
Harris first posted some articles online, but only got a few clicks and comments on them. Only after he accused Hillary Clinton of saying the shooting of Harambe the gorilla was racially motivated, did he first start to get more attention with his stories. Harris then focused on political issues since he realized he could get a lot of clicks this way. Examples include accusing Bill Clinton of being involved in a sex ring for minors, as well as his wife intending to file for divorce.
Every engine has a slightly different process for site submission, and it pays to follow their guidelines. For example, there's a fee to list your site in the directory at Yahoo!, but Google doesn't charge for their submission process. Here's a tip: If you submit your site exactly as they ask, you stand a better chance of getting a good listing on the first page of search results.
Sorry for the long comment, I just am really happy to see that after all those years of struggle you finally made a break through and you definitely deserve it bro. I’ve had my own struggles as well and just reading this got me a little emotional because I know what it feels like to never wanting to give up on your dreams and always having faith that one day your time will come. It’s all a matter of patience and learning from failures until you get enough experience to become someone who can generate traffic and bring value to readers to sustain long term relationships.
Brian, I recently found your blog by following OKDork.com. Just want to say you’re really amazing with the content you put out here. It’s so helpful, especially for someone like me who is just starting out. I’m currently writing posts for a blog I plan to launch later this year. I think my niche is a little too broad and I have to figure out how to narrow it down. I essentially want to write about my current journey of overcoming my fears to start accomplishing the dreams i have for blogging, business, and travel. In doing so, I will share the best tips, tools, and tactics I can find, as well as what worked, what didn’t and why.
This method of boosting your hit count has existed for almost as long as websites have to care about hit counts. Many have called it a black hat technique. Many more claim it doesn’t work. Some in the seedier underbelly of Internet marketing claim it certainly does work. When you purchase traffic, you’re essentially getting one of three types of traffic.
An e-commerce store: You can buy traffic, but think for a second. Do you really think that they will purchase an item of your’s?. Try to get a targeted country wise or age appropriate set of customer mail list in case of an e-commerce website. In order to find this, you will have to research in the dark web and deep web. It will be expensive as hell if you want to purchase this traffic. Also SEO and re-targeting and re-marketing works well.
Brian, great post as always! Question: Do you consider authority sites (industry portals) a form of “influencer marketing?” e.g. guest blogging, etc? In some niches there are not so many individuals who are influencers (outside of journalists) but there are sites that those in the industry respect. I am in the digital video space and for me one site is actually a magazine that is building a very strong digital presence. Thanks, keep up the good work!
In one instance, a company using this software to present a 10% off coupon to exiting visitors improved its overall conversion rate by 13%, resulting in 2,423 conversions that would have otherwise been lost that month. That's pretty powerful. Companies like Picreel offer exit intent technology that'll help you capture visitors before they leave your website.
Bing Ads: Bing Ads is the second largest PPC advertising platform on the internet. Bing Ads works very much the same way as Google AdWords, except they are a little more lenient with affiliate marketers, and their keywords are priced much better. This is because Google AdWords holds the number one position and Bing Ads has a smaller slice of the pie.
Thank you. I never figured out why some SEO analyser tools were picking all the wrong keywords. It seems my theme uses the h1 tag for all that. I am going to fix that right away… I also liked what you said about the side bar. But I had a question. On a monetised site, where should the ads be placed if not the sidebar? Personally I am not a fan of inserting ads in the blog post. I like to keep them clean… Thanks again. This was very valuable advice.
Facebook has become an essential avenue for brands to reach out to both potential and existing customers. Without a doubt, brands that invest resources on their Facebook pages see that it really pays. When it comes to retail websites, Facebook is king. In 2012, Facebook produced 86% of web visits and socially driven shopping sessions. For just $17 we bring 500 visitors from Facebook to your page.
Without an iota of doubt, the adult industry is the most profitable industry on the internet. The internet is rife with adult websites, a valuable resource for any brand, business or website looking for a targeted audience. In the US alone, 40 million Americans are regular visitors to adult websites and 25% of all web searches are related to the adult industry. Tap into traffic derived from these sites for $17.
The Traffic Sources panel in Analytics shows where visitors are coming from and which referrers are the most valuable to your site or online store. With this panel, you have insight into which channels—like search engines, blogs, social networks, email, and ads—are driving the most visits, orders, and revenue, to help you make decisions about your marketing strategy.
Great content. Although I disagree with ‘the best times to post’ section. It is important to understand your audience. For example, if your brand/business is in high school, there will be low engagement until 2-5 when they are out of school. I highly suggest using instagram analytics (a subsidiary of facebook analytics) which gives you all of the details on when your followers are active. https://www.facebook.com/help/788388387972460
As you may already know, there are an infinite number of things you can test on your site to help you increase sales. From layout to copy to design, there are limitless combinations of changes that may improve your visitor-to-sale conversion rate. But what's "enough" when you're just starting out? What elements should you focus on testing before rolling out your traffic campaign?
If well-ranked sites suddenly disappear from the search machine index, it can be for a number of different reasons: In one case, the crawler could no longer check the pages in question, or in another case it could have identified duplicate content and removed one of the pages from the search results. Another reason, often unknown to the external developer, is so-called URL hijacking – a process in...