But all was not lost. Harris had added a pop up on the re-activated expired domain, which encouraged visitors to join a (fictitious) 'Stop the Steal' team. The aim was for the users to find out how Clinton manipulated the elections and how to stop them. By doing this, Harris was able to collect 24,000 e-mail addresses. What exactly he plans to do with them, is still unclear.
I would like to talk about a case study for a large start up I worked on for over eight months in the Australian and US market. This client originally came to the company with the typical link building and SEO problems. They had been using a SEO company that had an extensive link network and was using less than impressive SEO tactics and methodologies over the last 12 months. The company was also losing considerable revenue as a direct result of this low quality SEO work. So, I had to scramble and develop a revival strategy for this client.
Even though traffic is intrinsically tied to conversation rates, it seems that too many people have a lot of misunderstandings regarding the relationship between these two aspects. For one thing, the size of the traffic you get does not matter If it doesn’t lead to the kind of conversion rate you need. If you really want to earn money from the visitors coming to your site, they need to be of high quality.
I love your post. I keep coming back because you always have great content I can use in my business as well as share. Since I own my own Digital Marketing company I guess you would be one of THE influencers in Internet Marketing field. I just started my business and because most influencers on twitter are talking about Content Marketing, that is what I have been writing about. But my site is only about a month old so I will just stay consistent in my writing. I’m also in the process of changing my navigation bar so be know how to get to what they want faster. Which would be “what is SEO”, etc. Thanks and would love any advice you can give me.
Like you I am a scientist and like you did in the past, I am currently working on translating great scientific literature into tips. In my case it’s child development research into play tips for parents. I can already see that the outcome of my experiment is going to be the same as yours. Great content but who cares. I hadn’t even thought about my key influences. I know some important ones, but don’t see how they would share my content. I thought I was writing content for my potential customers. Is your SEO that works course the same as the content that gets results course? Sorry if I sound a bit dim asking that question.
Botman 9000 – Some percentage of your traffic will be bots, spammers, or others who have no intention of using your website like a real person, let alone buying something. While the bots won’t usually show up in your analytics, they will often submit forms and do other things that makes your “back end” numbers never quite match up with the Analytics numbers.
The terms 'expired domains' and 'dropped domains' are very common in online marketing. These are website addresses that have been registered, but then not extended or terminated after the contractual period ended. The domain is then re-released for registration. In most cases, website operators secure their domains for longer than the minimum period of a year by remaining registered with a hosting provider for a longer time.
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The traffic it`s self can not damage the website, nor the website`s page ranks; as a mater of fact it can improve page rank of the site. But, it may damage your web-server if not properly configured, or it`s resources are not adequate; slowing it down, due to the amount of traffic it has to handle; or even in extreme cases, even shutting it down for god.
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I wanted to expand on your point regarding re-investing some money into paid advertising. What good about putting money into AdWords, is that (aside from getting good traffic) you can use the search term report and see what people were actually searching for that triggered your ads and clicks. This is super helpful in developing a content strategy for SEO. Obviously with Facebook , this is not possible.
Page loading time is obviously an important part of any website’s user experience. And many times we’ll let it slide to accommodate better aesthetic design, new nifty functionality or to add more content to web pages. Unfortunately, website visitors tend to care more about speed than all the bells and whistles we want to add to our websites. Additionally, page loading time is becoming a more important factor when it comes to search engine rankings.
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Influencers: Government Contracting Officers, Other GovCon (Government Contracting) consultants, Sellers of professional services for small businesses (certain CPAs, bonding companies, financial institutions, contract attorneys), large contracting firms (who need to hire small business subcontractors), Union/trade organizations, Construction and Engineering trade publications
Websites are the new visiting cards for any business. But there is a slight difference here. Your visiting card isn’t the only one that the customer is holding. Rather, for any purpose, there is a long list of websites available at the disposal of the customers. In such a precarious situation, wouldn’t you want your website to attract the most traffic to increase your business? To make sure that it happens, you can easily buy website traffic.
What makes an expired domain especially attractive is how beneficial it is for a website’s off-page search optimization. In the ideal case, the existing backlink structure can be kept and used. This saves a lot of work, as there’s now less pressure to continuously build inbound links. Generally, the value of a website grows organically over several years. The value of the domain increases with the search engine ranking and backlinks. The acquisition of an expired domain is a great opportunity for website operators to shorten this long path.