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Hey Kosta! As a fashion blogger myself, I totally understand where you’re coming from! I think a great way to incorporate the tips Ramsay uses here is by trying to find a way that you can use your outfit shoot to help/give suggestions to your readers–tips on layering, pattern clashing–that way the post is also more likely to be shared! (well that is at least in my own experience!).
The latest research from Google underscores the importance of having a mobile-friendly website. As consumers continue to spend more time on mobile devices, mobile page load speeds are critical to a good user experience. Over 50% of mobile users abandoning sites that take longer than three seconds to load, but most web pages take a lot longer to load, creating a significant gap between consumers' expectations and most businesses' mobile capabilities. 
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