incredible post and just what i needed! i’m actually kinda new to blogging (my first year coming around) and so far my expertise has been in copy writing/seo copy writing. however link building has become tedious for me. your talk about influencing influencers makes perfect sense, but i find it difficult for my niche. my blog site is made as “gift ideas” and holiday shoppers complete with social networks. i get shares and such from my target audience, but i find that my “influencers” (i.e etsy, red box, vat19, etc.) don’t allow dofollow links and usually can’t find suitable sources. I guess my trouble is just prospecting in general.
James, you give a great template for how a business needs to move forward in their chosen niche online. Quite informative and the meeting of minds has been something a number of us have done online and in person to gain better insight into our small similar businesses. Thank you for sharing your detailed approach to increasing organic traffic...content still is king.
However, the preference is always given to advertisers using the different content of ads and showing them so that profits only grow, and this process takes a lot of time every day. With such competition, the slightest mistake or delay can play a cruel joke and cost a lot of money. That's why you should take a closer look at the SSP - Supply-Side Platform.
It’s not really enough to make great content and pray that your ideal customer stumbles upon it, You Gotta go all in! One of the Easiest ways to jump up the traffic to your site is to use social media platforms, Facebook is simple for Decent content, with links, whereas Google+ posts can help your site show up in personalized search results and seems especially effective in B2B niches. If you’re a B2C product company, you might find great traction with image-heavy social sites like Pinterest and Instagram.
Great article as always. My wife is about to start a business about teaching (mainly) Mums how to film and edit little movies of their loved ones for posterity (www.lovethelittlethings.com launching soon). We have always struggled with thinking of and targeting relevant keywords because keywords like ‘videography’ and ‘family movies’ don’t really some up what she is about. Your article ties in with other learnings we have come across where we obviously need to reach out to right people and get them to share to get her product out there because purely focusing on keywords I don’t think will get us anywhere.
Obviously, we've covered a lot of ground in this article, so I think it's only fair I point out that, before you dive into any of these strategies, you'll need to do a bit more reading and research on each of these topics in order to understand these tactics in depth. What I've given you is simply a clear roadmap of exactly what you need to do first, second and third to test your website to maximize conversion rates and then roll out an effective traffic campaign that attracts swarms of potential buyers--automatically--for years to come. But reading more on each topic will help figure out exactly what you need to do for your site to make it a success.
Brian, I recently found your blog by following OKDork.com. Just want to say you’re really amazing with the content you put out here. It’s so helpful, especially for someone like me who is just starting out. I’m currently writing posts for a blog I plan to launch later this year. I think my niche is a little too broad and I have to figure out how to narrow it down. I essentially want to write about my current journey of overcoming my fears to start accomplishing the dreams i have for blogging, business, and travel. In doing so, I will share the best tips, tools, and tactics I can find, as well as what worked, what didn’t and why.
By addressing these issues on your website, you should be see major gains in your website's performance. But these aren’t the only factors that can affect your ability to convert visitors into customers. If you have another tip on an issue you discovered that was causing visitors to leave your site without buying, leave a note describing both the challenge you faced and how you resolved it in the comments section below.
Having a micro-influencer publish a blog post on your site can help to increase your web traffic, as they are likely to share the post with their large audience. It can also help to add more variety to your content and show your visitors that you are active in your field. Alternatively, you could ask the influencer to mention your business in their own review or round-up post, or you could turn an interview with the influencer into a blog post that is likely to get traffic.
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Hi Ramsay, great post as always. I have a question on ranking. Does my individual blog post get ranked? Or does my blog website get ranked? By blogging regularly, does it help my blog website ranking? I guess what this equates to is do I spend a lot of time on individual post to rank the blog post high… or blog often and regularly (daily?) so that my blog website ranks high. thanks!
Websites are the new visiting cards for any business. But there is a slight difference here. Your visiting card isn’t the only one that the customer is holding. Rather, for any purpose, there is a long list of websites available at the disposal of the customers. In such a precarious situation, wouldn’t you want your website to attract the most traffic to increase your business? To make sure that it happens, you can easily buy website traffic.
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Thank you Brian. I am so brand spanking new to all this and i am really struggling with understanding it all. I have tried to read so many thing to help my website and this was the first article to really make sense however Being an urban, street menswear online store i feel like my niche is too broad?.. Ahh Feel like I am drowning maybe I need to do your course! Thanks again for the read I will be doing a lot more thats for sure
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You have also mentioned Quuu for article sharing and driving traffic. I have been using Quuu for quite sometime now and I don’t think they’re worth it. While the content does get shared a lot, there are hardly any clicks to the site. Even the clicks that are there, average time is like 0.02 seconds compared to more than 2 minutes for other sources of traffic on my website. I have heard a few guys having a similar experience with Quuu and so, I thought should let you know.
Thanks Brian. I’ve had a “a-ha” moment thanks to you! Great advice. I knew that backlinks would improve the organic SEO rankings to our client-targeted landing pages but I never knew it was through getting influencers to backlink blogs. I always just assumed it was great content that users wanted to share with others. It was driving me mad why people love my content but never share enough. Now I know!
Of course, you could just build your website by marketing plans and social media alone but having done that I know that it will take about 3 years and that is 3 years of barely getting your stats to grow. That is why target site traffic visitors are a good investment for your money. Building up your stats is not easy to do without some help – seriously it is hard!! But we have a better way and would like to talk to you about it.
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I was one of those folks who simply stumbled across your blog in a google search about starting a blog a couple weeks ago. I am one of those folks who has been tinkering and researching blog fine-tuning for a few years now. I have never learned more from one blog. Your content is consistently relevant, and applicable. You clearly live (in the blog world) exactly what you preach and I am very thankful to have come across your blog. Thank you for continuing to share your knowledge, your expertise, and your trials and errors. I’m sure I will have a question or two down the line, but just wanted to take the time to say “Hello!” and thanks.
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If looking to attract customers from United States, buy USA traffic for the best possible results. For businesses targeting customers in Great Britain, buying UK traffic would be a better option. The traffic you buy can be targeted to match the objectives of your business. Generic web traffic can be useful, but doesn’t hold nearly the same kind of power as niche targeted website traffic.
Brian, I’ve drunk your Kool aid! Thank you for honesty and transparency – it really gives me hope. Quick question: I am beyond passionate about a niche (UFOs, extraterrestrials, free energy) and know in my bones that an authority site is a long term opportunity. The problem today is that not many products are attached to this niche and so it becomes a subscriber / info product play. However, after 25+ years as an entrepreneur with a financial background and marketing MBA, am I Internet naive to believe that my passion and creativity will win profitability in the end? The target audience is highly passionate too. Feedback?
I love your post. I keep coming back because you always have great content I can use in my business as well as share. Since I own my own Digital Marketing company I guess you would be one of THE influencers in Internet Marketing field. I just started my business and because most influencers on twitter are talking about Content Marketing, that is what I have been writing about. But my site is only about a month old so I will just stay consistent in my writing. I’m also in the process of changing my navigation bar so be know how to get to what they want faster. Which would be “what is SEO”, etc. Thanks and would love any advice you can give me.
For these, you may pay an initial fee for the time you want it highlighted and then pay a per-click amount on top of that. No matter what kind of traffic you buy, just make sure it’s bringing you 100% unique visitors with low bounce rates. That means you’re getting real people who are actually spending time on your site, increasing the likelihood that they’ll actually make purchases.
Thanks for the comment, I would not say it is impossible to create high quality backlinks from scratch without content, you just need to do a review on competitor backlinks and see if their are any easy targets. We have had some good luck in the education space acquiring links on the same pages as competitor from PR5+ edu sites. It all revolves around the outreach strategy in which you put in place.
Often, your ability to offer the right product and incentive is based on the information you have gathered during the awareness and comparison stages, when you qualified your visitors and identified areas of greatest concern for them. To the extent that you have invited your prospective clients and customers to tell you about themselves, it will be easier and easier to get them to buy.
Many people regard expired domains as website addresses that were previously in use, but have become available for re-registration after the contract was terminated or ran out. The life cycle of a recently-available domain can have a positive as well as a negative effect on the search engine ranking. The focus is primarily on inbound links that come from other websites.