What kind of advice would you give is your site is growing but seems to be attracting the wrong kind of traffic? My visitor numbers are going up but all other indicators such as bounce rate, time page, pages per visit seem to be developing in the wrong direction. Not sure if that’s to be expected or if there is something that I should be doing to counter that development?
The traffic it`s self can not damage the website, nor the website`s page ranks; as a mater of fact it can improve page rank of the site. But, it may damage your web-server if not properly configured, or it`s resources are not adequate; slowing it down, due to the amount of traffic it has to handle; or even in extreme cases, even shutting it down for god.
Optimizing a website to increase visitors requires the right keywords and the only way to actually get them is to do research. Now, while there are several ways that you can do this, the general methods can be broken down into paid and free. Paid keyword research tools are usually very powerful and can provide customers with a lot of great options to choose from, which leads to more regular visitors.
WTG Traffic is the perfect kind of traffic for building a list. If you can get this traffic to convert into an email list you will be way ahead of the game. Once you have an email address, now you will be able to market to that person over and over again. If you’re not collecting emails for your list then chances are you will never see that person again, they will end up being someone that just passes through.
I’ve always been one to create great content, but now I see it may not necessarily be the right content. Can Share Triggers work for all niches including things like plumbing companies, computer repair, maybe even handy men that have a website for their business? I would say I’m estimating half the views a month as I should. Hopefully some of these strategies will help.
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Of course it’s very difficult to read people’s intentions just by looking at numbers. The only real way we can try to find their intent is by looking at what they searched for to get to us (hurry before the number of logged in Google users increases!). Create a report of Organic Search Traffic ordered by Ecommerce conversion rate to see what terms are the most valuable. You’ll usually see some good long tail keywords you never would have considered. I would also sort by 0% conversions to see the keywords you may be wasting your time with. Remember to normalize these results by filtering to see keywords with at least 10 visits or so.
Finally, there are the supplementary products, support, and services available that can make getting visitors for your site a lot easier, making for a more automotive approach. Paid traffic is a good one, though, you do have to make sure that the source is reliable based on reviews of other customers. Treat it like food, where quality is everything. Visitors counters and analytics are useful too, as long as their quality customer support.

Thanks Brian. I’ve had a “a-ha” moment thanks to you! Great advice. I knew that backlinks would improve the organic SEO rankings to our client-targeted landing pages but I never knew it was through getting influencers to backlink blogs. I always just assumed it was great content that users wanted to share with others. It was driving me mad why people love my content but never share enough. Now I know!
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