Hi Kate. Forget about targeting highly competitive keywords. If I was in your position I would focus on high quality photography and telling stories and the stories of your customers. Instagram could do extremely well for you. Consider running a competition where you giveaway a stay, and consider engaging big instagram accounts in your niche to promote you.
Finally, there are the supplementary products, support, and services available that can make getting visitors for your site a lot easier, making for a more automotive approach. Paid traffic is a good one, though, you do have to make sure that the source is reliable based on reviews of other customers. Treat it like food, where quality is everything. Visitors counters and analytics are useful too, as long as their quality customer support.
As my colleague written before, webinars (MoFu content) are great for helping your audience decide whether your course will satisfactorily solve their problems or not. If you promote a webinar in a blog post using Kajabi, you can easily make the case for the value of your full courses in the webinar. Ultimately, you’ll see more conversions and sales with this method since webinars are statistically one of the most effective content formats in existence.
In the end of the day it depends on the size of the website you are working with and how well known the brand is in the market. You can adapt some of the strategies listed above in the post on scale and it can have a highly positive impact on a web property, the property in question is a real content house so any thing is possible. What else do you suggest we should do I will advise you if it has been done already?
I’m considering a niche that I’m not sure I can find good influencers for – fundraising. School fundraising or charitable fundraising. I’m passionate about it but how would I get my articles shared by influencers? The non-profit sector is somewhat apprehensive about promoting commercial sites, unless it’s fundraising software. The name really says it all: “non”-profit.
There are also risks associated with expired domains: The invested sum for the purchased domain is only worthwhile if the website really brings traffic and has a good reputation. In the worst case, you 'inherit' any liabilities the abandoned domain might have – for example, problems with bots, spam attacks, or Google warnings. It is therefore very important to find out as much as possible about the relevant domain in advance.
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Harris announced in his top story what conspiracy theorists long suspected. 'Tens of thousands' of Clinton votes had been found in a warehouse in Ohio. Police were investigating, according to Harris’ article. He even added a stock image containing a warehouse worker and the alleged ballot papers in boxes. To accompany the image, Harris added the story of a supposed plot with the aim of influencing the outcome of the election. The plan was to smuggle the ballot papers under the completed ballot papers on the day of the counting, making Clinton the unlawful winner.
Marketing Automation has been one of the biggest trends for businesses this year. No wonder most successful users declare marketing automation as “very important” to the overall success of their marketing across channels. With a simple if-then logic you can easily plan every detail of your brand’s communication. This week we have introduced three more conditions to our marketing automation tools that will help you convert visitors into satisfied customers.