Your website is dead without traffic. But getting all the traffic in the world without increased revenue is a waste of opportunity. In fact, if you run a business that operates solely online, you’d be out of business in no time if you continue paying hosting fees plus other fees that come with maintaining a highly visited website without any revenue to show for it.
Also I have a question–I know that you and most other rad blog-help blogger are always pushing for wordpress. I am currently on my own domain name using Blogger and I don’t really want to go through the huge mess of moving to wordpress when I don’t really feel like it would help me that much…but a lot of these SEO plugins that you mentioned are only relevant to wordpress–is there anything you would recommend for people on Blogger? Or do you think it’s really worth the pain of moving my blog over to another platform?
Thank you. I never figured out why some SEO analyser tools were picking all the wrong keywords. It seems my theme uses the h1 tag for all that. I am going to fix that right away… I also liked what you said about the side bar. But I had a question. On a monetised site, where should the ads be placed if not the sidebar? Personally I am not a fan of inserting ads in the blog post. I like to keep them clean… Thanks again. This was very valuable advice.
Thanks for the very, very in-depth article. I am a real estate agent in Miami, Florida and have been blogging all-original content for the past 21 months on my website and watched traffic increase over time. I have been trying to grow my readership/leads/clients exponentially and have always heard about standard SEO backlink techniques and writing for my reader, not influencers. Recently, I have had a few of my articles picked up and backlinked by 2 of the largest real estate blogs in the country, which skyrocketed visits to my site. Realizing what I wrote about, that appealed to them, and now reading your article, I am going to continue writing in a way that will leverage those influencers to help me with quality backlinks.
Of course, you could just build your website by marketing plans and social media alone but having done that I know that it will take about 3 years and that is 3 years of barely getting your stats to grow. That is why target site traffic visitors are a good investment for your money. Building up your stats is not easy to do without some help – seriously it is hard!! But we have a better way and would like to talk to you about it.
The traffic it`s self can not damage the website, nor the website`s page ranks; as a mater of fact it can improve page rank of the site. But, it may damage your web-server if not properly configured, or it`s resources are not adequate; slowing it down, due to the amount of traffic it has to handle; or even in extreme cases, even shutting it down for god.
The quality of a blog’s content generally has to be excellent in order to attract or increase the number of visitors, but the matter of actually classifying content as excellent can be a bit confusing. As such, it’s best to stick with the general rules. One is to check for grammatical or spelling mistakes. Two is to keep your choice of words very simple where possible. Three is to structure them in such a way as to make them eligible for visitors.
Like you I am a scientist and like you did in the past, I am currently working on translating great scientific literature into tips. In my case it’s child development research into play tips for parents. I can already see that the outcome of my experiment is going to be the same as yours. Great content but who cares. I hadn’t even thought about my key influences. I know some important ones, but don’t see how they would share my content. I thought I was writing content for my potential customers. Is your SEO that works course the same as the content that gets results course? Sorry if I sound a bit dim asking that question.
However I feel that batching all the things influencers share , filter whats relevant from whats not… and ultimately niche it down to identify which exact type of content is hot in order to build our own is a bit fuzzy. Influencers share SO MUCH content on a daily basis – how do you exactly identify the topic base you’ll use build great content that is guaranteed to be shared?
After a week, you should start seeing results of your traffic investment. Using the amount of purchases made by the new traffic you get, you can calculate your profits, subtracting any costs you incurred. It’s a good idea to monitor traffic and purchases to get an idea of your weekly profits. This will help you determine whether or not buying traffic was and will continue to be worth it. After a month, revisit the numbers and decide on your next course of action.
Your message is delivered in real time to millions of opt-in users that have an interest in what you have to offer them. The marketing is genuine and very effective in a way that gets your new features, products and service improvements down to your customers without a fuss or worry. The email marketing is also toned down to filter to interested customers and thus increasing your chances of getting customers subscribing to your regular newsletters. Reach out to us for more information about the services we offer.
Finally, there are the supplementary products, support, and services available that can make getting visitors for your site a lot easier, making for a more automotive approach. Paid traffic is a good one, though, you do have to make sure that the source is reliable based on reviews of other customers. Treat it like food, where quality is everything. Visitors counters and analytics are useful too, as long as their quality customer support.
The above is an example of what to look out for and avoid. This traffic should be avoided as it can cause a Google penalty and is often robot traffic instead of real potential customers. Profitworks does not sell traffic and always advises companies to always stay away from buying packages from companies that sell organic traffic. How these companies usually work is they sell organic traffic to buyers who want to drum up traffic for websites they own or are responsible for doing digital marketing / SEO services. They are often sold in packages on a monthly basis, a quick search for "buy organic traffic" will yield a number of sellers who offer this services. For certain sellers of organic traffic, they also clearly outline the fact that no humans are involved, which means the process is completely automated or based on software algorithms. Given the traffic is robots it has zero chance of generating a sale for your business.
The solution is simple: Buy traffic through PPC search engines. Pay-per-click search engines are a lot like auctions--they allow you to bid for top-ranking positions under keywords of your choice. For each visitor who searches the keyword(s) you bid on and then clicks through to your site, you pay whatever you bid. Prices typically range from five cents to a few dollars per click-through for popular keywords.
For our client: We rolled out numerous new pieces of content onto their blog and news section; we aimed to make the content creative and funny. As the client was in the careers space we made use of “funny interview questions” and “technical interview questions” style articles. It was amazing that one of the articles even made it to the first page of Reddit. We also pushed out content which was related to various holidays in that year and also specific to the client’s industry and also current trends in the market.
First, I will show you a quick snapshot of the traffic uplift, which yielded an additional 400,000 unique visitors from organic search traffic on a monthly basis. Then I will explain to you the steps in which we took to get the client to this level. I have also tried to keep this quite general so everyone can adapt their own situation to this case study.
Every engine has a slightly different process for site submission, and it pays to follow their guidelines. For example, there's a fee to list your site in the directory at Yahoo!, but Google doesn't charge for their submission process. Here's a tip: If you submit your site exactly as they ask, you stand a better chance of getting a good listing on the first page of search results.
You can see a wealth of traffic sources in the list I have provided above that will generate more traffic then you can imagine. The task is to go through them and find the ones that will provide the best results for the niche that you are targeting. I have listed a few of the traffic sources that I personally use above with a brief explanation on each of them.
For a website to be successful it all starts with landing pages that convert well and have high conversion rates. This means that a high percentage of the people that visit your website also actually perform a desired action. A desired action could be the purchase of a product, a membership registration, newsletter subscriptions or clicking on an advertisement, but it can also be any action that you want your visitors to do that goes beyond simple web browsing.
Thanks Brian. I’ve had a “a-ha” moment thanks to you! Great advice. I knew that backlinks would improve the organic SEO rankings to our client-targeted landing pages but I never knew it was through getting influencers to backlink blogs. I always just assumed it was great content that users wanted to share with others. It was driving me mad why people love my content but never share enough. Now I know!
It is crucial as your conversion rates will be greatly improved and the products and services you offer will be bought at a higher rate as you will be receiving the right kind of customers. In addition, the constant traffic that is channeled to your website will have a great role to play in lifting the ranking of your website thus providing you greater visibility in Google searches.
#6 Go on podcasts! In 13 years of SEO and digital marketing, I’ve never had as much bang for the buck. You go on for 20 minutes, get access to a new audience and great natural links on high dwell time sites (hosts do all the work!). Thanks for including this tip Brian, I still don’t think the SEO community has caught on to the benefits of podcast guesting campaigns for SEO and more…it’s changed my business for sure.
Fab Ramsay! What a post dude. Passion screams at me. You can follow practical easily if passion fuels your following. If that makes sense. I don’t pull in that type of Google traffic but I have the passion to fuel my drive, to reach that point. Really, loving what you do makes what you do fun, and if you’re a fun loving blogger you’ll detach from outcomes to do the slow stuff, mentioned, that leads to these staggering results. Thanks dude, what a resource!
Not sure exactly why, perhaps I used a number too big and since my page is about classifieds, it probably seemed too much to browse through 1500 ads, I assume? Somewhat like you would post 800 tips for better ranking? Don’t know, will try to change things a bit and see how it goes, but you really gave me some new suggestions to go for with this article. Thanks again 🙂
For our client: We rolled out a successful implementation of rel="author" for the three in-house content writers the company had. The client had over 300+ articles made by these content writers over the years and it was possible to implement rel="author" for all the aged articles. I advise anyone who has a large section of content to do so as it will only benefit the website. We were also in the process of rolling out further schema markup to the site's course content as it only has a benefit for CTR.
There are several web traffic referral sources. Organic traffic comes from search engines. Referral traffic comes from other websites. Display traffic comes from ads for your business on other sites. Paid traffic comes from promotions via sites like AdWords. Social traffic comes from social media sites. Each type of traffic can be further divided into individual traffic sources. For example, organic traffic can come from Google, Bing, or other search engines. And social traffic can come from a variety of sites.
Purchasing organic traffic is yet another tactic that is slated to be short-lived, similar to keyword stuffing, negative SEO, or creating fake domains that link to a website. Similar to past tactics, any attempt to game Google's search algorithm will be strictly punished, thereby plummeting a website's search performance once flagged. Purchasing organic traffic will certainly be penalized by Google, though it is to be seen when this takes effect.
hey james - congrats on your success here. just a question about removing crummy links. for my own website, there are hundreds of thousands of backlinks in webmaster tools pointing to my site. The site has no penalties or anything - the traffic seems to be growing every week. would you recommend hiring someone to go through the link profile anyway to remove crummy links that just occur naturally?